Category: Branding

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Don’t Listen To Non-Consumers

I went to the mall this past weekend to pick-up a few...
Blog

Business Applications for Facebook On...

You know all about how companies have been using mobile applications to...
Blog

Utopia Corporation

If you are like most people in business, you strive to be...
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The Entrepreneur’s Costume (Hint: Dress...

Some entrepreneurs spend more time picking out a Halloween costume than they...
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How To Know If Your...

It is likely the most common question I hear: “How do I...
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5 Secrets To Increasing Your...

It’s inevitable. We all have to raise prices at some point in...
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How To Name Your New...

If you are picking a company name the old fashion way you...
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Fat Guys In The Woods’...

A great product lesson comes from The Weather Channel's wildly popular TV...
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Kindle Unlimited Teaches Us 5...

My most recent book, Profit First, launched on July 8 of last...
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Customers Don’t Buy What You...

Customers don’t buy chimney cleaning services. They buy safe, roaring fires. Customers...
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How To Be Memorable In...

The formula to success? Being memorable. Throughout our lives we constantly encounter...
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How to Properly Define Your...

As an entrepreneur you probably already know how important your brand is....
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