Consumer Behavior

Your Social Media Mindset – How to Implement and Organize the Power of Social Media in Your Small Business

It’s no secret that social media is a double-edged sword. On one hand, it can be an effective tool for engagement and raising brand awareness. On the other, it can...

Small Business Shout Outs

Comment here to pay it forward and shout out your favorite small business! We're focusing on reciprocity and giving in December (and always, we hope). I thought it'd be a...

3 Tips to Strengthen Your Business During Coronavirus

 What do you do in this turbulent time, when there are so many unanswered questions - not only about our personal health, but the health of your business? While...

Make it Easy – and Improve Your Business

No, I am not showing you a photo of this guy's (my son, of you must know) legs. See that blue line? That may be the one of the most...

Positive Reinforcement for More Profits

It sounds simple, but positive reinforcement can result in big profits for your business. I realized this as my daughter and I were driving into town and were about to...

Boosting Client Confidence

One surefire way for a client to lose confidence in you is if they know about your challenges. Every entrepreneur, every business has challenges. It's normal and comes with the...

Increasing Customers with Bold Titles

Bold titles are compelling. Maybe you have a business podcast or you’re writing a business blog, book or a keynote speech. One of the first steps in building a profitable...

A Lesson in Recurring Revenue

So there is a guy who owns a candy store. One day, while some of his customers are browsing around, a little boy walks inside. The store owner turns to...

Engaging & Captivating Millennials in Ministries by Wendy Knutson

“In 2016, 78% of contributions were given by donors 50 years or older. ” We learned this staggering statistic when speaking with a Texas church whose attendance each Sunday is about 1,200....

Are Your Clients Sucking the Life Out of You?

Bad clients are bad for business. They can take an inordinate amount of time to service. They can complain about the irrelevant. They may not pay their bills, or at...

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