Category: Customer Loyalty

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Is Honesty the Secret Ingredient?

Honesty is a vital component of profitability. This is a concept I’ve...
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A Lesson in Recurring Revenue

So there is a guy who owns a candy store. One day,...
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Going Bananas for a Well...

A powerful name does wonders.     Recently, I went to a...
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Problem? Respond Quickly And Prepare...

I'm in New Orleans (Gnaw Leans, if you are a local) as...
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Under-Do Your Competition

In the world of business, competition seems to be everything. But knowing...
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Addicted To Small Rewards

My children love video games. I wondered why. Video games are full...
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How You Know If You...

e of my colleagues showed me an email that she sent to...
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How to Get A Difficult...

I received this note, in the mail last year. It did its...
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What Am I Doing Right?

Right now, pick up the phone, call your best client and after...
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Have Great Client Meetings in...

Holding meetings with clients is a given. At some point just about...
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Waves

The marketplace is an ocean and it is the only place you...
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Snow.

My friend, Barrett owns a lawn care business. To grow his company...
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Is Being Available All The...

Johann Wolfgang von Goeth, the famous writer and scientist, was quoted as...
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The 7 Ways To Make...

Love is love is love. The same things that you used to...
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People Lie With Words And...

Ask your contacts if they would buy a product you're thinking about...
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You Must Nail It To...

The word “scaling” gets thrown around a lot. It seems every entrepreneur...
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Build The Sidewalks After The...

This is a picture (thanks to Google Maps) of the Virginia Tech...
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Emotion Is Outside-In

You can be having a great day, then you stub your toe....
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The Difference Between Speaking To...

A funny and wise Dr. Seuss once said, “Be who you are...
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5 Ways To Prevent Competitors...

e of the biggest fears of every entrepreneur is competition. After all,...
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Customers Don’t Buy What You...

Customers don’t buy chimney cleaning services. They buy safe, roaring fires. Customers...
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Cut Costs & Make Customers...

A while back, I received an email from two awesome entrepreneurs in...
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How To Apologize To Your...

When entrepreneurs mess up, we need to apologize. I’m not talking about...
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One Hundred Percent Satisfied?

I just returned from my annual business retreat. This year we decided...
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