Customer Loyalty

Do you want to know what your top clients and prospects really need from you? Do you want to know the biggest problems or opportunities they face? Do you want...

Bad clients are bad for business. They can take an inordinate amount of time to service. They can complain about the irrelevant. They may not pay their bills, or at...

I was intending to share this card (picture below) as an example of exemplary customer service. But I can't My name was messed up, and I am (mildly) pissed. I...

The minority is embraced by the majority, if the minority is just one. I went to a white grade school. And when I say white, I mean WHITE. Every student,...

In this episode of On A Roll, Mike Michalowicz shares how to lead a tribe or community of followers.

The first time you went to Starbucks, words like Tall, Venti, and Macchiato may have confused you. That was by design. Star Bucks knows that loyalty is formed out of...

Customers buy from vendors they know, like and trust. You already know that. Chances are you will buy a Pepsi or Coke over a generic soda, even if the generic...

I have clarity on my life's purpose. I wake up every morning knowing it. I go to bed every night thinking about it. It took me about 40 years of...

The riches are in the niches. But, how do you know which niche you should be serving? How do you know which community is right for you? Here are three...

In this episode of On A Roll, Mike Michalowicz share the details on the best movie for entrepreneurs. It is NOT what you think.