Marketing Strategies
September 11, 2023
Your Social Media Mindset – How to Implement and Organize the Power of Social Media in Your Small Business
It’s no secret that social media is a double-edged sword. On one hand, it can be an effective tool for engagement and raising brand awareness. On the other, it can...
February 13, 2023
One Step to Become a TED Talk Expert
Did you know that giving a speech is one of the best strategies to scale your small business? Keynote speeches can provide small business owners and entrepreneurs with a powerful...
January 18, 2023
How to Effectively Communicate Your Marketing and Stand Out From the Crowd
When you think of the word marketing, you likely connect it with sales and promotions, which I hear aren’t attractive terms these days. You can’t simply stop marketing your small...
May 31, 2022
The Easiest Marketing Hack
Question: What word is guaranteed to get a person’s attention? Answer: Their name. If you want to cut through the noise of the barrage of marketing out there, use...
April 30, 2022
The Best Way to Request a Review
When you’re considering a purchase, what’s one of the first things you check? Customer reviews! Customer reviews have the power to make or break your small business. This is...
February 14, 2022
Brainstorming for Small Business
When you start any project, do you expect your process to be linear? Here’s the deal. No journey is completely straight. No new journey, anyway. And if you’re going...
December 19, 2021
5 New Year’s Resolutions for Business Owners
As a small business owner you’re probably always looking for the next best way to improve your business. With a new year upon us, I’m betting some of...
December 10, 2021
5 Easy Ways to Update Your Brand
When the new year starts, there are resolutions flying around and we tend to explore ways to hit that refresh button. How about applying that to your business, too?...
October 25, 2021
A Favorite Business Tip – The Weekly Wake Up
One of the most actionable business tips I can offer is something you’ve heard a lot lately - Different marketing is better marketing. But you must know what your...
October 5, 2021
Get Different – And Avoid Defeat
On the day I launched my first book, The Toilet Paper Entrepreneur, no one bought it. Not even my own mother. Feeling defeated, I had two choices: learn how to...