Category: Uncategorized

Blog

Good Clients vs. No Clients...

All clients are not created equal. In fact, no client at all...
Blog

False Urgency Kills Customer Loyalty

I recently bought my last proverbial truck load of coffee from CoffeeForLess....
Blog

The Best Marketing Method Of...

The best marketing method of all time:   Amazing customer service.  ...
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Do You Live In A...

“The most important decision we make is whether we believe we live...
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A Trick To Instantly Break...

With your finger draw an infinity sign (a figure eight laying on...
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Pricing Dictates Perception

What if BMW radically changed their pricing model?  Imagine if BMW dropped...
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Pleasant Surprises: The Catalyst Of...

A few days ago I wrote about an unpleasant experience I had...
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You Are The Average Of...

You are equal to your five closest friends. This is either good...
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Small Annoyances, The Death of...

My flight to Texas was uneventful. Which, when you think about flights,...
Blog

Every Business Is Ultimately A...

While traditional manufacturers create products, all businesses create experiences. No matter what...
Blog

The Formula To Creating Raving...

The formula to creating a community of raving fans is simple: Over...
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The Foundation Of Business Achievement:...

Sportscasters are dolts.  Either that or they need some new material.  Almost...
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When Your Business Takes A...

When Your Car Takes A Wrong Turn Imagine you are driving your...
Blog

How To Be Grateful For...

I get it. It is hard - scratch that - it is...
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The Simple Prioritization Method To...

You started your business to give you more freedom and way more...
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Catch Your Customer’s Attention With...

Customers notice when things change. Different is the easiest way to break...
Blog

The Formula To Standing Out...

Better doesn't get noticed. There is too much noise and not enough...
Blog

How To Spark Gossip To...

We all want our clients to tell other clients about our business....
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2013’s Top 10 Small Towns...

There is no question that technology has given us the ability to...
Blog

Put Every Ounce Of Your...

I have networked with hundreds of business authors over the years, and...
Blog

How To Master Public Speaking

I just received the ultimate compliment. I presented to a group of...
Blog

Become A Student Of Yourself

Write a few business books and people start asking the secret to...
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Influence Techniques In A Fund...

I drove into a parking lot in Westfield, NJ and was greeted...
Blog

How To Wow Customers

I first heard the term in the 4th grade. I was waiting...
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