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On Episode 201, Josh Patrick joins to talk about his book “Sustainable” and what it actually takes to create a business that is sustainable. Listen and learn the five areas of business sustainability, why most businesses hire so poorly, and why profit is a result..not a goal.
Josh Patrick is a serial entrepreneur who is totally engrossed with what it takes for a business to be economically and personally sustainable. Josh started his first enterprise when he was 11 years old selling candy he bought from his father’s wholesale tobacco and candy business. He took his first business from 1.5 people top 90 employees sold that and went into the life insurance business. Lo and behold he found that business owners needed more than life insurance to have a complete financial solution for their business. From there, he opened The Sustainable Business a consulting organization that focuses on what it takes to create an economically sustainable business.
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