Entrepreneur Strategies

Let Your Packaging Prime Your Customers

Our prospects and clients are highly influenced by their first impression. It is called priming - what we see first, determines our perception of the things to come. You can...

Get Your Business Blog on the Radar; Here’s How.

There are literally millions of blogs on the Internet, yet you know that starting one for your business could still be a good idea. Business blogs – done right –...

Selling Ice To Africans

I don’t want that sales guy who is “so good” he can “sell ice to Eskimos.”  Why not? Because eskimos don’t need ice.  That sales guy has a horrible sense...

One Accountable, Many Responsible

If there is one thing that is absolutely guaranteed when working with a team, if multiple people are made accountable to an outcome it is unlikely to happen. It is...

Do It Now!

Great ideas are useless, unless they are executed upon. Great initiatives are a waste if the initiative is not taken. So whatever it is. No matter how hard (or easy)...

Don’t Call Profit The Bottom Line

Let's say for a second that you have decided to exercise more. There's more than a tire around your waist, after all, you have tires everywhere. To fix your fitness,...

7 Weird Habits Of Successful People

We call people weird because they do things differently than we would. Seth Godin wears those bright colored, but mismatched socks. Steve Jobs’ work uniform was a black turtleneck and...

Or Are You Threatened?

There is a difference between uncomfortable and dangerous. Curling free weights until you feel that uncomfortable burn (the trigger to muscle growth) is different then trying to bench press 400lbs right...

Are You Uncomfortable?

Growth happens when you are uncomfortable. When you exercise, that uncomfortable burn is your muscles strengthening. When you step on stage for your first ever speech, it's the necessary yet...

Unify Your Client Needs With Your Own

The common belief is that you must pivot your offering until you meet the needs of your customers. That is only partially correct. In fact pivoting to your client's needs,...

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