Episode 167: Find Profit in a Competitive Industry with Ryan Ketchum and Nick Berry

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Show Summary

In this episode we interview Ryan Ketchum and Nick Berry. Ryan and Nick explain that, even in the extraordinarily competitive industry of fitness, you can make extraordinary profits. They walk us through a special way to build a funnel that attracts the best clients and keeps them coming back for more. Improve your fitness business, or any business, in this episode of the Profit First Podcast. 

Our Guest

Ryan Ketchum is a fitness business and marketing expert. As a lifelong entrepreneur, starting with a lawn mowing “business” at the ripe age of 13, most of Ryan’s experience comes from the fitness industry. After starting and growing his own successful training studio he realized he could have a bigger impact by helping other fitness business owners grow their businesses.

Ryan is responsible for building Fitness Revolution’s audience and educating them on how to grow their business. Ryan is a sought after speaker and writer for many industry leading organizations such as PFP Magazine and the National Strength & Conditioning Association.


Nick Berry has spent his entire professional career as an entrepreneur in the fitness industry. His experience has given him the opportunity to become a Business Coach and Consultant, and co-owner of multiple businesses, which have allowed him to help thousands of other small business owners, both in and out of the fitness industry.

As the CEO of Fitness Revolution Nick continues to bring innovation to the fitness industry. He was a driving force behind introducing EFT billing and long term agreements to the personal training industry and now is bringing strategic planning to the forefront. His latest contribution to the industry is the Fitness Business Alignment System™ which provides fitness pros a methodology for growing and managing their businesses.


Guest Links

Websites: www.frnation.com

Facebook: https://www.facebook.com/ryanketchum




Corporate Partners

Receipt-Bank – Software and service to make the gathering, storage & processing of bills, receipts and invoices as easy and as cost effective as possible for businesses.

Nextiva – VOIP phone providers for small businesses.

Fundbox –  The simplest and fastest way to fix your cash flow by advancing payments for your outstanding invoices.

Right Networks – for forward-thinking CPA firms, accounting professionals, and SMBs who want to move to the cloud


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