Episode 217: Effective Publicity with Jason Feifer

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Show Summary

Publicity can have a huge impact on your profitability, but only if it’s done thoughtfully. Editor-in-chief of Entrepreneur magazine, Jason Feifer, walks us through how to effectively garner the right press to have the optimal impact. Welcome to episode 217 of the Profit First Podcast!

Our Guest

Jason Feifer is the editor in chief of Entrepreneur magazine, and host of two podcasts: Problem Solvers, about entrepreneurs solving unexpected problems in their business, and Pessimists Archive, a history of unfounded fears of technology. He has been an editor at Men’s HealthFast CompanyMaxim, and Boston magazine, and has written about business and technology for the Washington PostSlateNew York, and others. A novel he co-wrote with his wife, Mr. Nice Guy, will come out October, 2018, from St. Martins Press. Jason lives in Brooklyn, and is on Twitter and Instagram at @heyfeifer.

Guest Links

Website: jasonfeifer.com

Instagram: https://www.instagram.com/heyfeifer/

Twitter: https://twitter.com/heyfeifer

Corporate Partners

Receipt-Bank – Software and service to make the gathering, storage & processing of bills, receipts and invoices as easy and as cost-effective as possible for businesses.

Nextiva – VOIP phone providers for small businesses.

Abby Connect – Abby Connect is a live receptionist service which provides a team of receptionists trained to answer, screen calls and fill out intake forms for small business owners. Abby is a cost-smart solution to delivering superior customer service from the very first call to your office. Abby helps businesses distinguish themselves with a great first impression and operate more efficiently.

Right Networks – Right Networks gets all your critical accounting and business applications into the cloud so your team can work from anywhere, making it that much easier to collaborate, onboard teammates, and even expand your business into new geographies.


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