Utilizing IT for Profitability with Michael Spadaro

 

Show Summary

Michael Spadaro joins Mike Michalowicz, Chris Curran and Kristina Bolduc for Episode 51 of the Profit First Podcast! Michael gives you great tips on how to leverage technology to become more profitable in your business.

 

Our Guest 

 

Michael Spadaro

Michael is the Founder and CEO of Profound Cloud, an award-winning IT consulting firm that helps businesses save time and money using innovative technologies that make them more efficient. Michael’s forward-thinking approach to technology recently earned his company a spot on CRN’s Next-Gen 250 list of solution providers that are on the cutting edge of technology and business model shifts. Profound Cloud was also the recipient of a 2013 Silver Stevie International Business Award for their outstanding customer service practices. Having served the IT needs of clients in numerous industries, along with being a business owner and entrepreneur himself, Michael has a keen appreciation of the challenges business owners face and an acute knowledge of solutions that succeed. With a background that spans from Software Development to Theatrical Design, including having worked on Tony award winning theatrical productions, such as the original Broadway productions of The Light in the Piazza and Rabbit Hole, Michael understands the importance of working as a team and how technology plays a role in all facets of our lives. Michael is an avid speaker on the topics of technology, productivity, and entrepreneurship. He proudly serves as a member of the Small Business Advisory Panel for Brother, a global manufacturer of printers and communication equipment. He attended New York University and is a graduate of the Goldman Sachs 10,000 Small Businesses initiative.

 

Show Quotes 

Get comfy with Google cloud! Gmail, Drive, Calendar, Google (a great central place for your HR materials), Google Plus, etc.

A common problem: “I don’t know what I don’t know!” Educate yourself on what’s out there! Make technology a fundamental skill so you don’t have to rely on the “IT guy”

Where can you start? Track certain topics using google news – you can set certain topics you want to follow.

There are so many helpful tools out there for business owners that people do not take advantage of, because they don’t actually know what’s out there – or they stick to what they do know. Do your research on what you already use and what’s out there… and choose wisely.

Take advantage of products that consolidate projects. For example, Hootsuite is a dashboard that combines all social media in one place (Facebook, Twitter, LinkedIN, etc)

After Michael implemented Profit First in his business, profits increased and business stayed the same. Then you start to notice the leakage of money that you can patch up.

As your business becomes more complex, it’s easier to hide money from yourself.

Responsible growth: only focus on your best clients! This will cut back a little of your revenue, but will improve your bottom line overall.

 

Show Links

Corporate Partners

Nextiva – VOIP phone providers for small businesses.

Fundera – Single source online funding for entrepreneurs. Also offers an adviser program for CPAs, bookkeepers and business coaches.

TSheets – The #1 customer rated time tracking solution!

Fundbox –  the simplest and fastest way to fix your cash flow by advancing payments for your outstanding invoices.

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