Episode 141: How Humanitarianism Can Drive Profitability with Denise Blasevick

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Show Summary

Can a business give back to the community and actually be more profitable as a result. On this episode with Denise Blasevick of the S3 agency explains how they implemented a new service called SFree where they are giving their services away for free.  Sure enough the business is experiencing all the elements that bring profitability: greater employee retention, more enthusiasm about the business, word-of-mouth referrals, and new business is starting to flow in, all because they started to give away some services for free. Welcome to episode 141 of the Profit First Podcast!

Our Guest

Denise Blasevick co-founded The S3 Agency in 2001 to be The New York Agency in New Jersey, bringing Madison Avenue creativity to the Garden State. At S3, she has pioneered groundbreaking communications campaigns for international brands such as Aston Martin, BMW of North America, and Tetley Tea as well as for local organizations, like Turtle Back Zoo. Denise has received hundreds of awards for her creativity and her business acumen, including New Jerseys Best 50 Women in Business and induction in the Advertising Hall of Fame of New Jersey. She also serves on the Board of Trustees for the Zoological Society of New Jersey. Denise can frequently be found on MSNBCs Your Business, where she spearheads on-air marketing makeovers and she can always be found on Twitter as @AdvertGirl.

Guest Links

Corporate Partners

Receipt-Bank – Software and service to make the gathering, storage & processing of bills, receipts and invoices as easy and as cost effective as possible for businesses.

Nextiva – VOIP phone providers for small businesses.

Fundera – Single source online funding for entrepreneurs. Also offers an adviser program for CPAs, bookkeepers and business coaches.

Fundbox –  The simplest and fastest way to fix your cash flow by advancing payments for your outstanding invoices.

Xero– Accounting software with all the time-saving tools you need to grow your business. Xero is always secure and reliable and our experts are here to support you 24/7.

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